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I am a localization manager/translator and intercultural consultant living in Berlin (Germany), passionate about languages, cultures, diversity management, body art, dancing, self-empowerment, coaching, effective communication and, last but not least, vegan gluten-free food and good movies.

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I'm the only person responsible for its content and the views and opinions expressed here are solely mines.
What I write doesn't represent my clients or any other group, organization or agency.

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Sunday, April 24, 2016

Colors in culture - This can be the color of... #1. Green, or 100 different cultural references about the color of hope and freshness

As already said in this post about cultural differences in color psychology, every color can evoke different ideas, feelings, and meanings, depending on the culture, the historical background, the pop-culture references of a specific place.

So here we are, with a new blog post series about colors... 
Usually, people wait for getting green light about a new project, a new activity, a new job. Let's start with green as well.

Again, green is the color of a lot of fantasy creatures like dragons, leprechauns, fairies. How about Shrek, the Grinch, the famous green eggs of Dr. Seuss, Green Lantern, the Green Goblin and Hulk?

[Useful thesaurus of Green nuances,
with the right names in English,
by Ingrid Sundberg]

Here you can find a list of 100 different cultural references: emotions, ideas, objects, places etc. related to green as a color.

1. Absinth
2. adventure
3. air
4. Allah in nature
5. apples
6. aspiration
7. banknotes
8. beans
9. bitterness
10. calmness
11. chlorophyll
12. cleanliness
13. clover
14. comfort
15. devil
16. dragons
17. efficiency
18. emeralds

[I personally prefer amethysts, but... 
meet the Gachala Emerald:
one of the world's largest emeralds in the world,
housed at the National Museum of Natural History 
(Smithsonian Institution)
Image source: Wikipedia]

19. environment
20. environmental awareness
21. envy
22. equilibrium
23. evil
24. fairies
25. faith
26. fecundity
27. fertility
28. foliage
29. frankness
30. freedom
31. freshness
32. friendship
33. gambling

[Green can be the color of gambling:
most casino tables are green,
and green is for sure the traditional roulette table]

34. gems
35. generosity
36. good
37. good luck
38. grass
39. greed
40. green fields
41. Green Goblin
42. green light
43. green room
44. green years
45. growth
46. hard feelings
47. harmony
48. harvest
49. health
50. hope
51. The Incredible Hulk
52. jade
53. jealousy
54. lantern
55. laziness
56. leaves
57. leprechauns
58. life
59. Martians
60. moist
61. moss
62. mountains
63. mucous
64. natural disaster
65. nature
66. neutrality
67. open store
68. outdoors
69. peace
70. pistachios

[Green, healthy and so tasty...
Ladies and gentlemen, enjoy the pistachios!]

71. progress
72. prosperity
73. quietness
74. relax
75. relaxation
76. renewal
77. reproduction
78. rivers
79. safety
80. Saint Patrick's Day
81. security
82. sincerity
83. smoothies
84. Spring
85. strength
86. sustainability
87. sustainable jobs
88. sympathy
89. tea
90. tranquility
91. trees
92. uncertainty
93. valleys
94. vegetables
95. vegetation
96. verdigris
97. vigor
98. virtue
99. wisdom
100. youth

What is missing, in your opinion?
Feel free to drop me a line or to let me know in the comments.

What to read next:

Tags: Colors, Intercultural communication, Color symbolism, Color psychology, Green